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March 5, 2007 - Avnet Electronics Marketing turns up the heat at IIC China with special promotions on Xilinx boards and starter kits

New and significant discounts on state-of-the-art boards and  drops of up to 73 per cent on software development kits   

SHENZHEN, China -- Avnet Electronics Marketing is turning up the heat at the 12th Annual International IC-China Conference and Exhibition taking place in Shenzhen with a host of discounts and special offers designed to showcase the latest breakthrough products and maintain momentum on tried and true solutions.

The promotion, running from 5 March until 15 April 2007, includes new and significant discounts on of Xilinx top products. Evaluation boards will see price cuts of up to 20 per cent on items such as the new, high-performance Xilinx Virtex-5 LX board that uses 65nm technology and Xilinx Spartan-3 family boards that use 90nm technology.

On the software front, Avnet Electronics Marketing is offering a promotional 73 per cent reduction on its XPA#1 (Xilinx Productivity Advantage (XPA) Bundle Solution #1)- DSP software kit(ISE software and SystemGen for DSP), and 65 per cent discount on the XPA#2- DSP software kit (ISE software and SystemGen for DSP) with ML402 development board. The promotion includes two training credits which allow customers to attend a 2-day DSP training from Xilinx ATP (Authorized Training Partner).

"IIC China attracts the biggest names and brightest designers in China's electronics industry, so it's the perfect opportunity to showcase the latest technology and remind them about existing solutions," said C.C. Lim, vice president of marketing, Avnet Electronics Marketing in Asia.

"This promotion adds little more excitement to what is already a fairly staggering range of offerings that cover a lot of ground – from infrastructure and communications solutions to the latest high-volume consumer electronics devices. They can experience the benefits of using cost effective and flexible programmable solutions, and try out starter kits and evaluation boards!” added Lim.

The promotion includes the following:

Part no. Items Promotion Price
DS-KIT-3S400MM1 Avnet Spartan-3 mini-module USD175
AES-XLX-V5LX-EVL50-G Avnet Virtex-5 LX board USD795
HW-CRII-SK-G Xilinx 'X' CoolRunner-II board (limited to 50 sets) USD45
HW-SPAR3A-SK-UNI-G Xilinx Spartan-3A starter kit (limited to 50 sets) USD179
DO-SP3E1600E-DK-UNI-G Xilinx Spartan-3E 1600E MicroBlaze Development Kit USD595
HW-SPAR3E-SK-EC-G Xilinx Spartan-3E starter kit USD130
HW-S3PCIE-DK Xilinx Spartan-3 PCIe kit USD310
DS-XPA-5K-INT XPA#1 software Up to 73% off
DS-XPA-5K-INT XPA#2 software Up to 65% off

Customers will be able to purchase solutions at discount prices until 15 April. Attendees at the Avnet workshop taking place on 20 March and 22 March will also be able to purchase the development kits and software at the promotional prices.

Avnet workshop is a practical, how-to training organized for FPGA, DSP, and embedded systems designers, providing them with "how-to" tutorials and labs on the latest Xilinx technology. The upcoming workshop in March will focus on the training of CPLD: CR-II architecture and application, Spartan-3 application, Virtex-5 technology features and hands-on experience with FPGA design. Customers can contact Avnet for workshop details at 86-755-8378 1886.

*The price cuts on items outlined above are subject to availability during the promotional period. Avnet reserves the right to extend or reduce the length of the promotional period. All decisions are final.

About Avnet Electronics Marketing
Avnet Electronics Marketing Asia is part of Phoenix-based Avnet, Inc. (NYSE: AVT), a Fortune 500 company with fiscal 2006 sales exceeding USD$14.25 billion. Serving customers in approximately 70 countries, Avnet is one of the world's largest technology marketing, distribution and services companies.

Avnet Electronics Marketing has a significant presence in Asia-Pacific -- the fastest growing electronics market in the world.  With its regional headquarters in Singapore, the company has 38 locations in 10 countries in Asia. It distributes semiconductors, interconnect, passive and electromechanical components to serve a wide range of customers including original equipment manufacturers (OEMs), electronic manufacturing services (EMS) providers, and small- to medium-sized businesses, and provides associated design-chain and supply-chain services. The company's web site is located at http://www.em.avnet.com

Issued on behalf of Avnet Electronics Marketing
by Euan Barty Associates

For further information please contact:
Jaime Chan: (852) 2410 2735
Email: jaime.chan @avnet.com
Brian Paterson (EBA): (852) 2537 8022
Email: brian@eba.com.hk

 

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